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Amid inflation, brands need to segment their strategies | Strategy Online

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CPG Connect | Status: is encouraging members to get involved i... Read more
Posted in August
By Christopher Lombardo

Shoppers are waiting for deals and eliminating more premium, pricier items from their shop, according to the latest consumer research from BrandSpark.

http://strategyonline.ca/2022/08/30/amid-high-inflation-brands-need-to-segment-their-communication-strategies/
 

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